Pride 2021
To celebrate 2021's Pride Month, Nubank wanted to represent all of the colors included in the Pride Rainbow, and give visibility to all flags of the LGBTQIA+ community.
Our main objective with this campaign was to give the opportunity for everyone to be able to express themselves and wear their pride on their sleeves, so along with the video, we launched in our online store a collection of cardholders and notebooks engraved with the flags for each sexual identity. All of the profits were donated to an institution in support of the LGBTQIA+ community.
Motion by Marcela Diego and Everton Guilherme
Sound production by Evil Twin
